Tasteful marketing for creators and subscription businesses

DoubleUp has helped startups and influencers scale tens of millions of dollars in recurring revenue.

Highlighted clients
Huberman Lab Logotype
Peter Attia logotype
Waking Up logotype
Found My Fitness logotype
Examine Logotype
Musk Debates logotype
Supercast logotype
Pitch logotype
mailman logotype
Castro logotype
pixel union logotype
tiny logotype
Metalab logotype
Z1 logotype
Flow logotype

DoubleUp is a boutique growth agency that scales brands that matter.

We help you convert more of your audience's attention to grow email subscribers and revenue faster — without sacrificing your brand.

Aidan and DoubleUp are exceptional. Their tasteful and strategic marketing has driven a significant increase in email conversions and premium podcast subscriptions, helping further our mission to provide zero-cost information about science to the general public.
Andrew and the Huberman Lab Team
Creators of the world's top health podcast
Peter Attia
"DoubleUp helped us monetize The Drive and launch a profitable, fast-growing digital subscription business."
Peter Attia M.D.
Leading physician & longevity expert, host of top health podcast The Drive
Rhonda Patrick
"DoubleUp were invaluable to the successful re-launch of my premium membership. From analytics to messaging and creative direction, their experience helped turn my viable business into one that is thriving."
Dr. Rhonda Patrick, PH.D.
Ph.D. in biomedical science, founder of FoundMyFitness
"When it comes to improving conversion while being easy to work with, DoubleUp is simply the best company we've worked with."
Kamal Patel
Co-founder of Examine.com
“DoubleUp are a crew of highly polished marketers that I trust immensely. When you work with them you're hiring skilled “adults in the room”. Count on them to make tasteful, impactful decisions.”
Patrick Stanley
Founder of Freehold, ex-Head of Growth at Stacks
Daniel Scrivner
"DoubleUp has been one of our secret weapons. We can hand them challenging business and marketing problems, and they deliver thoughtful, impactful ideas and solutions that help move us forward."
Daniel Scrivner
Founder of MightyMaison, ex-head of Design at Square
Thom Cummings
"DoubleUp were crucial in helping Pitch take a number of challenging projects from ideas to reality, understanding the specific needs and style of our business and enabling us to have more impact, faster."
Thom Cummings
CMO, Pitch
Ben Moore
"DoubleUp identified key growth levers for Pixel Union, and helped us accelerate revenue growth across our portfolio of e-commerce businesses.”
Ben Moore
Co-founder & CEO, Pixel Union
Mesh Lakhani
"DoubleUp were instrumental in establishing Talk Money’s brand and hitting Spotify's Top 10 Trending as we launched a scalable business for our media company."
Mesh Lakhani
Founder and host of Spotify Top 10 podcast Talk Money
Héctor Giner
"DoubleUp helped us clarify our brand positioning. Being able to better communicate what we are (and aren't) was foundational work that's been enormously valuable in informing our strategy, and building systems that have helped us scale our business.
Héctor Giner
Founder & CEO, Z1
"Working with DoubleUp was phenomenal. They ensured Mailman's launch was a success, converting our first paid customers to generate thousands of dollars in MRR."
Mohit Mamoria
Co-founder & CEO, Mailman

Our approach


We quickly identify opportunities for growth and execute a strategy focused on measurable outcomes.


First, we focus on optimizing your existing website and email marketing engine to deliver greater results.


We build growth engines designed to drive sustainable increases in recurring revenue over time.

Iterative & data-driven

Constant experimentation and learning help achieve iterative improvements that compound over time.

Tasteful & methodical

We steer clear of tasteless growth hacks that would harm your reputation or disrespect your audience.

Focused & agile

We typically operate in two-week sprints, allowing us to move fast and stay focused on driving results.

How we can help


Highlighted work

Huberman Lab

Launching a conversion-optimized website for one of the world’s top podcasters



Scaling premium podcast membership revenue 413%